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4Cs Blog: Happy Employees = Happy Customers

Posted by Insightlink on 08/01/13

Be the Right Kind of Boss with Employee Surveys

As a business owner, you understand that there is more to a successful business than just having a good product or service. Running a successful business means taking care of your employees. It means giving them a safe, comfortable working environment. It means paying them a fair wage and providing them with necessary benefits. Sometimes, even the employer with the best of intentions can fail to give employees what they need to keep them happy on the job.

Happy employees are productive employees. The question is, how can you find out whether you have happy employees or not? The answer lies in employee surveys. The surveys offered by Insightlink Communications are designed specifically to determine the satisfaction of employees.

Through the use of carefully-worded questions, our surveys can help you find out the areas of improvement that your employees long to see. Understanding how your employees feel about their jobs and what their reasoning is can go a long way. You can be the boss that truly cares about your workers, the boss that wants to give employees what they need, rather than always being focused on your own needs. When you become the caring boss, your employees will start to care about you. They will care about your success and your business. They will work harder because they care.

To find out if your employees are satisfied with their jobs, contact us today to learn more about our surveys. With the truth staring you right in the eye, you will finally be able to become the kind of boss people want to work with on a daily basis.  

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Posted by Insightlink on 08/01/13

Find Problem Areas with Employee Satisfaction Survey Report

The satisfaction of your employees is a crucial element to the overall success of your business.

It is simple to understand – the employees do the majority of the work at your business. If they are not satisfied with their jobs, they are not going to work nearly as hard as you want them to work. Productivity will decrease, profits will decrease, and eventually, your business may have to close its doors. As a business owner, you have to make sure your employees are satisfied and happy with their jobs. If they are not satisfied and happy, you have to figure out why and determine what, if anything, you can do to boost their morale.

An employee satisfaction survey report is a great starting point for determining problem areas and possible fixes. Through a survey, your employees can share their thoughts and feelings about their jobs, the company and its operations. They can share the good, the bad – and the ugly.

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Posted by Insightlink on 08/01/13

Do You Have Engaged or Disengaged Employees?

Have you ever thought about how engaged your employees are with your company and with each other? Do you know that their engagement or lack of it is an important factor in your overall success?

Disengaged employees are employees that care very little about their jobs, their coworkers, and the company. They are not likely to go above and beyond in order to help the business succeed. These kinds of employees are only working the job until something better comes along – they have no real loyalty to your business, because they just do not care about it. In an ideal situation, each one of your employees would be engaged with each other and the business. Each employee would care about the overall success of your business and would have plans to stay with the company for many years.

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Posted by Insightlink on 07/17/13

Gain Valuable Insight and Answers with an Employee Satisfaction Survey Report

An employee satisfaction survey report is one of the easiest ways you can gain insight into the minds of your employees. Think of the report as a book written by your employees about their job satisfaction or lack of satisfaction. With honest insight into the minds of your workers, you can easily find areas where you may need to make improvements. Even the best of bosses -- even the ones that feel they do everything possible to keep their employees happy -- can benefit from satisfaction surveys.

The fact is that no matter how good of a job you think you are doing, there is almost always room for improvement; and a survey is the best way to find out which areas need improvement. Here at Insightlink Communications, satisfaction surveys are one of our specialties. We understand how important it is to keep your workers happy on the job. That is why we take special care in the preparation of our survey questions, because we want to reveal the truth for you.

As the saying goes, “the truth will set you free,” – and it will, especially in the area of job satisfaction. Satisfied workers are hard workers – they care about the future of the company. Those are the kinds of people you want working for you. Find out today whether or not your employees are truly satisfied with their jobs – and if not, find out what you can do to make them happy again.

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Posted by Insightlink on 07/17/13

An Employee Satisfaction Survey Bridges Distance

When you operate a small business, it is fairly easy to find out if your employees are satisfied. With only a handful of employees, everyone is practically like family. Everyone feels close enough and comfortable enough to be honest about their feelings.

When you operate a large business, with hundreds of employees, it is much easier to lose that feeling of family and lose touch with your employees. That is where an employee satisfaction survey can help bridge the distance. Surveys offer employees easy, anonymous ways of letting upper-management know how they feel about their job situations. If workers are unhappy, a survey gives them a way to tell you they are unhappy.

If they are completely satisfied, a survey gives them a way to let you know why they are happy. Here at Insightlink Communications, we are the survey specialists you need to uncover how your employees feel about your current operations. Our surveys utilize a series of questions that will reveal the truth about the feelings of your employees. If they are unhappy, the surveys will let you know why – then, you can start making any necessary changes to bring your employee morale back up again.

If your employees are happy, the survey will tell you why, so you will know which aspects require no changes at all. After all, if something is not broken, why fix it?

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Posted by Insightlink on 07/16/13

A Better Motivator Than Money

What Is the Secret to Employee Motivation?

A recent study by the McKinsey Group highlights what we've been saying for years. When it comes to motivating employees, financial incentives are not the most effective tool. In survey after survey, we've found that regular recognition and appreciation matters most to employees.

Why is it then that so many organizations fail at this relatively easy (and pretty much free) strategy for motivating and engaging their workforce? It all comes down to ineffective managers who misplace their focus on what means most to employees.

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Employee engagement is linked to profits
Employee Survey Demo
Employee Survey Pricing

Where does your company stand on each of the critical "4Cs" of employee engagement and satisfaction?
  • Commitment
  • Culture
  • Communications
  • Compensation
Find out with a benchmarked and validated 4Cs Employee Survey from Insightlink. Since 2001, one of the most trusted research companies in North America.

How many of each do you have?
  • Committed Loyalists
  • Change Seekers
  • Dissatisfied Compromisers
  • Satisfied Opportunists
Only the Insightlink 4Cs Employee Survey can give you the full picture and let you hear how your employees feel about their experience at your organization.


Insightlink Communications are experts in employee survey design, data collection and analysis. Since 2001 we've helped companies of all sizes measure and improve their employee satisfaction and engagement.

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