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7 Benefits of Survey Tools for Employee Assessment
Posted by Insightlink on 02/08/23
The world of work as we know it is changing. People now want more work-life balance, and companies are shifting to remote or hybrid work setups. Businesses and leaders look for ways to improve people management as work evolves.
One tool that’s low-effort and high-impact is survey software. If you’re wondering, “are employee surveys effective?” This article will share several benefits of employee engagement surveys that will convince you that it’s not just effective. It’s highly recommended.
Photo by Lukas Blazek on Unsplash
What are Employee Survey Tools?
An employee survey tool is any software that HR managers and business executives can use to gather pertinent feedback from their teams. These surveys can help with pulse checks, project feedback, employee happiness ratings, and so on.
Employee survey tools can be a simple and straightforward survey form where you get staff to answer pulse questions. Other tools have more advanced settings and customizations like scheduling, analytics, and reporting. The bottom line is that you have a tool that lets you collect and assess employee feedback.
Benefits of Survey Tools for Employee Assessment
The reason why employee surveys are important is because of the many advantages they bring to an organization. Here are just a few of the most common benefits of survey tools.
1. Streamline Human Resource Processes
Using survey tools to send out employee survey questions is a great way to streamline an HR process that often gets overlooked. HR managers and professionals are busy people. They have to deal with recruitment, payroll, conflict resolution, training, and so on. In the busyness of their role, they often miss out on employee assessment and evaluation.
Survey tools automate this process for HR leaders and departments. You can use a tool to schedule pulse survey checks weekly, bi-monthly, monthly, quarterly, and annually. These survey checks can get feedback on things like:
2. Determine Areas of Improvement
There’s always room for improvement in an organization. But the challenge sometimes comes with determining what those areas of improvement are. It’s not new for managers to be unaware of the challenges that employees face day-to-day. This is especially true for virtual or hybrid work teams.
With survey tools, you and your team can get timely feedback on issues that employees face that could be affecting their performance or work engagement. You can then use this information to create programs and operational amendments to better serve your employees.
3. Improve Work Productivity
To grow an organization, productivity is crucial. We can’t rely on pushing employees to work harder and harder. Instead, we need to determine areas in project management and operations that will allow them to work smarter.
Employee survey tools are essential to this initiative. Using a survey tool, we ask employees to help determine work productivity killers like:
4. Improve Employee Listening
60% of companies have driven more employee listening efforts over the past few years. Of that number, 30% have invested in survey tools. While that’s a significant number, there’s definitely still more room for growth. When more companies and HR heads start using survey tools to improve feedback channels, employee listening will continue to grow.
It’s no secret that employees often have a hard time raising issues with their bosses directly. Sometimes, doing so in the form of a survey will allow you to get more timely feedback. That way, your team members will feel like they have a voice. More importantly, they will use that voice to communicate important issues to their higher-ups.
5. Increase Employee Engagement
Giving your team a tool to speak up and relay information through survey tools also helps increase employee engagement and work happiness. That’s because staff members feel more motivated when they know they have an avenue to speak their minds.
While survey tools aren’t the only necessary processes to encourage open communication, it’s a step in the right direction. Besides using survey tools, companies can also put up more soft culture efforts, such as:
6. Build Employee Loyalty
63.3% of HR professionals have said that retaining employees is now harder than finding new ones. By improving employee listening and increasing employee engagement, companies are able to decrease turnover and increase employee loyalty.
When employees are loyal, the company is in a better position to grow. That’s because it can continue to benefit from the hard work and growth of its long-term employees. But it’s not only the organization that benefits from greater employee loyalty. Employees, too, enjoy great benefits from staying in a company longer. They have more stability, opportunities, and meaningful relationships with co-workers.
7. Determine and Reward Employees
Managers are always looking for ways to better determine employees who deserve rewards and recognition. With survey tools, you can get more timely feedback on deliverables and targets hit, which gives you a better picture of your team’s individual and collective performance.
Sales teams, for example, can use survey tools to get updates on sales progress across the month. Once your salespeople hit targets, you can then celebrate it by giving credit through chat apps or sending small gifts and tokens. They don’t have to be expensive. What’s more important with employee recognition programs is that you’re consistent. And with employee survey tools, you can improve that cadence.
What do Do After a Survey
So after you’re done with a survey, what needs to happen next? Here are some action points that will help you execute survey results.
If you’re looking for a good survey tool, we recommend using a pulse survey tool or software like this. Tie it up with a human resource management system so you can store your data in a safe database. If you’re looking for a Zenefit alternative, there are also many other HR systems available to managers and company leaders.
Companies should not belittle how essential employee listening and feedback are. It might seem like a small commitment and isn’t as “sexy” as sales and marketing strategies (although, those are important too). But they can go a long way for any organization.
Where does your company stand on each of the critical "4Cs" of employee engagement and satisfaction?
How many of each do you have?
AboutInsightlink Communications are experts in employee survey design, data collection and analysis. Since 2001 we've helped companies of all sizes measure and improve their employee satisfaction and engagement.
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