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4Cs Blog: Happy Employees = Happy Customers

Posted by Insightlink on 07/11/13

Why You Should Offer an Employee Morale Survey

Have you ever offered an employee morale survey at your business? If not, you may not realize the value of these kinds of surveys. The morale of your workers will reflect in their productivity – if they are not happy, they are not going to be as productive. That is where a survey can help you. Through a survey, you can find out exactly how your workers are feeling about your business. If they are unhappy, you can find out why, making it easier for you to make necessary changes.

If they are perfectly happy with their jobs, you can find out why, to ensure that you keep them happy. Knowing how your workers feel about your business operations, as well as their personal jobs, is the best way to stay on track for success. You want your workers to feel proud of their jobs. You want them to take pride in the tasks they perform. When your employees are proud, they work harder. They want to see your business succeed because they care about it.

If your workers could not care less about their jobs or your business, they are only going to do the bare minimum required – and that is not going to help your business succeed. If you are ready to find out how your workers feel about their jobs, as well as their boss (YOU), it is time to give them a morale survey. You need to uncover the truth in order to make any needed changes – and Insightlink Communications is here to help you uncover that truth.  

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Posted by Insightlink on 07/11/13

How to Avoid Disengaged Employees

Have Your Employees Lost Their Drive?

If you have recently noticed that your employees seem to be less interested in their jobs, it may be time to take a survey of your employees. The wants and needs of employees can change over time. If too many become disengaged, those feelings can lead to lower productivity. In addition, these employees often don't hide their feelings, so that can negatively impact the morale of those around them. When your employees are no longer happy with their jobs and their duties, they often either leave or, even worse, become "quit and stay" employees. This can be extremely detrimental to the success of your organization.

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Posted by Insightlink on 07/11/13

Employee Satisfaction Survey Questions Help Continue the Cycle of Success


If you are thinking about having your employees take a satisfaction survey, you have come to the right place. Insightlink Communications is a leader in the satisfaction survey industry. We specialize in providing our clients with surveys that are geared toward uncovering the truth – even if the truth is not always pretty. Our employee satisfaction survey questions are in-depth analyses of each employee’s thoughts and feelings. The words of each question will help reveal the honest answers you need to locate problem areas in your business. Even though each question is worded in such a manner as to reveal the truth, you do not have to worry about overwhelming your employees. The surveys are easy to understand, easy to follow, and easy to answer.

Once your employees have taken their surveys, we will provide you with a report that details what the surveys have uncovered. For example, if the majority of your employees are unhappy with their job-related benefits, you can start taking steps to improve their benefits. Keeping your employees happy is essential to the overall success of your business – happy workers are busy, productive workers. Once you have the survey results, you can start addressing each area that needs to be changed. You will also know which areas make your employees happy. Knowledge is always power, especially in the world of business operation. Contact us today to gain the knowledge you need to be successful and pass that success on to your employees, keeping them happy and continuing the cycle of success. 

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Posted by Insightlink on 07/04/13

Employee Surveys Provide Valuable Information to Help You Succeed

Opening a new business involves many tedious tasks. You have to acquire the financing to fund your new endeavor. You have to acquire a physical location for your business. You have to make sure you follow all the rules and regulations pertaining to operating a business. You also have to hire employees. Once you have all your ducks in a row, you can launch your business. Hopefully, it will be a success.

If your business is not a success, before you give up, consider the benefits of employee surveys. Surveys provide your employees with an anonymous way to tell you exactly how they feel about their job. You need to know how your employees feel, because employee satisfaction or dissatisfaction can have a great effect on the success of your business. If your employees are unhappy, they are not going to give their best to your business.

They are not going to go above and beyond. They are not going to care about your success. On the other hand, if your employees are happy, they will want nothing more than to see your business succeed; not only for you, but for them, too. Employee satisfaction and success go hand in hand.

Insightlink Communications is here to help you find out exactly how your employees feel about their jobs, about your operating procedures, about everything pertinent to your business. With clear, honest answers, you can locate the areas that need change, make the necessary changes, and start seeing your business become the success you always knew it could be. Contact us today to learn more about the benefits of employee surveys.  

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Posted by Insightlink on 07/03/13

Disengaged Employees can be Hard on Your Business

Any business owner understands the importance of keeping employees happy. Disengaged employees do not care about the success of the business. They are disengaged from it – they are not bound to it, nor do they feel a sense of loyalty to it. In other words, they come to work simply because they have to work, not because they want to be there.

Keeping your employees happy and engaged helps to ensure the overall success of your business. Happy employees are productive employees. They do not call in sick to work as often, they work harder to help the business succeed, and they feel a sense of loyalty to you, the employer.

Here at Insightlink Communications, we want to help you keep your employees happy and engaged. That is why we offer surveys that you can give your employees to gain their insight into the operation of your business. You are the owner – you may not understand what a day-to-day employee faces.


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Posted by Insightlink on 06/27/13

An Employee Satisfaction Survey Report Shows You Where You Need to Change

Have you ever given an employee satisfaction survey report consideration? As a business owner, you should definitely consider the benefits of such a survey.

This type of survey seeks to find out how satisfied your employees are, because the more satisfied your employees are, the better they will work for your business. It does not take a genius to figure out that if someone hates their job, they are only going to do the bare minimum to keep that job. It is just a paycheck for them, and if they can find something better, they will. A satisfaction survey tells you how happy your employees are, so you can make any changes deemed necessary.

Once you have the results of your survey, you can locate areas that need change. Just because you think that you are operating your business the right way does not make it so. There is every chance that you may need to make some changes in your operations to keep your workers happy. While these surveys can be hard to read, sometimes – no one wants to read about how unhappy their workers are – it is important that you know the truth.

Only with the truth will you finally be able to create a working environment that keeps your workers happy – and helps to ensure the success of your business.

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Employee engagement is linked to profits
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Where does your company stand on each of the critical "4Cs" of employee engagement and satisfaction?
  • Commitment
  • Culture
  • Communications
  • Compensation
Find out with a benchmarked and validated 4Cs Employee Survey from Insightlink. Since 2001, one of the most trusted research companies in North America.

How many of each do you have?
  • Committed Loyalists
  • Change Seekers
  • Dissatisfied Compromisers
  • Satisfied Opportunists
Only the Insightlink 4Cs Employee Survey can give you the full picture and let you hear how your employees feel about their experience at your organization.


Insightlink Communications are experts in employee survey design, data collection and analysis. Since 2001 we've helped companies of all sizes measure and improve their employee satisfaction and engagement.

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