The Google Way of Motivating Employees

Getting a job at Google is a daunting goal. Harder to get into than Harvard, Google receives 3 million applications a year and hires 7,000, less than 1% of applicants get hired! Besides being a multi-national company, it also has the distinction of being one of the top four technology companies in the world. Google also continues to dominate as a Best Places to Work year after year. With almost 100,000 employees how do they do it? 

In The Internship (movie) actors Owen Wilson and Vince Vaughn came face to face with what the film referred to as ‘Googliness’ that ‘thing’ that makes Google different than other company’s which begs for a clearer understanding of what that ‘thing’ is that makes Google so appealing.

Martin Luenendonk, CEO and Founder of Cleverism.com, has recently published a very cool guide called ‘How to Motivate Your Employees the Google Way”, to give all of us non-Googlers the inside track. Luenendon explores Google from top to bottom, digging into Google work culture, employee motivation the Google way, how works gets done, the benefits of Google’s way of employee motivation, and examples of Google products created by its employees in their free time.

If you have ever wondered, check it out here. We know from our experience conducting employee surveys for organizations across the United States and Canada that when it comes to engaging employees, we can all learn from each other; take what we like and leave the rest. Might as well check out one of the biggest and the best to help get you started.

About Insightlink:
Insightlink Communications is a leader in full service employee surveys and offers a range of employee survey products and services to fit their client's needs. With over 18 years of experience, Insightlink's reputation has been built on giving organizations the knowledge they need to create effective change using their acclaimed employee research, analytics, benchmarking and survey methodologies. Insightlink's expertise in data collection reporting and analytics takes the pressure off organizations that find data overwhelming and daunting creating reports that are digestible and understandable, simple and easy to understand for organizations of any size and experience level. 
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