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Satisfaction Surveys Are Here to Stay
Posted by Insightlink on 09/04/13
Businesses across the country have been utilizing employee satisfaction surveys for years to gauge the overall happiness of their workers. Surveys have long provided workers with a place to share their grievances about their jobs, as well as their satisfaction. Surveys have given workers a chance to vent under anonymous conditions, which give them the freedom to speak their minds without fear of repercussions.
However, some believe that the use of employee surveys may eventually end, thanks to technology. In today’s technological world, employees can voice their opinions through a myriad of resources, such as social media and email. While these avenues are not necessarily anonymous – unless a worker has more than one account under different names – they do provide a fast and easy way to get points across.
These avenues also work in reverse – with a quick email, an employer can let the entire staff know that they are doing a good job. The fact remains that no matter how much technology provides instant gratification, there is still a place for employee surveys. These surveys are more than just simple, open-ended questions. These surveys utilize questions that are complex and worded in such a manner as to reveal the truth. These surveys seek more than just a yes or no answer – they seek in-depth answers; the kind of answers that provide employers with detailed knowledge about overall satisfaction rates.
You simply cannot find those kind of answers in a Facebook post or a mass email. Contact Insightlink Communications, today, to learn more about the value of employee surveys in the workplace.
Where does your company stand on each of the critical "4Cs" of employee engagement and satisfaction?
How many of each do you have?
AboutInsightlink Communications are experts in employee survey design, data collection and analysis. Since 2001 we've helped companies of all sizes measure and improve their employee satisfaction and engagement.
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