Insightlink Home

Employee Surveys Blog

How to Tell if You're Taking a Confidential Employee Survey

Posted by Insightlink on 07/22/16

Because if your confidentiality can’t be guaranteed, walk away.

Contrary to what some critics say, employee surveys can (and should) be confidential. In fact when searching for a survey vendor, confidentiality should one of the most important differentiators when you choose one.

The purpose of an employee survey is to hear from employees what is really going on…to get their honest input and insights about what it’s like to work for you. It might be hard to swallow but the truth often comes with a reality check. If you can’t promise confidentiality the survey will be a complete waste of time and money. Why would anyone bother otherwise?

Critics will say that ‘any culture that has to make a survey confidential in order to get people to talk is a broken culture to begin with’ are in denial. As humans we are often careful about what we say at work even if we love our jobs. We disagree with this negative attitude because we have seen employee surveys work. We have done millions of surveys and seen first-hand how a broken culture can be turned around and mended. The old saying ‘If you don’t measure it you cannot improve it’ could not be more true with employee surveys and if you really want to know what needs to be improved in your organization, an employee survey remains the best, most effective first tool for finding out what’s broken, and what needs to be fixed. Then, in order to know if your improvements are actually working, you have to measure them again. There is hope for any workplace that wants to make a change and be a place employees are proud to work for, it just has to be 100% safe for them to tell you what’s really going on.

A confidential employee survey not only honors free speech is protects it as well.

5 ways to guarantee employee confidentiality:

  1.  When answering surveys by paper, you never ask an employee to identify themselves and a completed survey should always be sent back to your provider directly, not to HR. An employer should never see individual completed surveys.
  2. When answering surveys online, employees should be sent a randomly-generated unique access code. This code is destroyed by the system as soon as they complete the survey, making it impossible to trace answers.
  3. Access codes are never provided to the employer and each random code is sent from a closed email system so that not even the survey provider has direct access to the codes generated. When a survey is closed, all unused access codes are purged from the system.
  4. When reporting results, only aggregates and percentages based on the total number of responses are returned. No one will receive the results of any individual survey.
  5. The comments provided to any short essay questions in a survey must be grouped together with those from all other employees and randomized before an employer sees them.

Insightlink has been conducting employee surveys and helping organizations build engagement and increase job satisfaction since 2001 for clients across the USA and Canada, across all industries and we do provide 100% confidentiality, it is our client guarantee.

Please get in touch if you would like a quote, to schedule a demo or just want to chat and learn more. You can write us, call us at 866-802-8095 ext 705, visit our website for more details at


comments powered by Disqus

Employee engagement is linked to profits
Employee Survey Demo
Employee Survey Pricing

Where does your company stand on each of the critical "4Cs" of employee engagement and satisfaction?
  • Commitment
  • Culture
  • Communications
  • Compensation
Find out with a benchmarked and validated 4Cs Employee Survey from Insightlink. Since 2001, one of the most trusted research companies in North America.

How many of each do you have?
  • Committed Loyalists
  • Change Seekers
  • Dissatisfied Compromisers
  • Satisfied Opportunists
Only the Insightlink 4Cs Employee Survey can give you the full picture and let you hear how your employees feel about their experience at your organization.


Insightlink Communications are experts in employee survey design, data collection and analysis. Since 2001 we've helped companies of all sizes measure and improve their employee satisfaction and engagement.

4Cs Blog Home

4Cs Blog Archives

Recent Posts

Enhancing Team Dynamics: Creative Strategies for Boosting Collaboration in Your Workplace

Building a Resilient Organizational Culture through Employee Programs

Why Friendships at Work Matter for Employee Engagement

Elevating Employee Engagement: Financial Training for a Happier, More Productive Workforce

5 Reasons Why LinkedIn Will Revolutionize Recruiting Process

Favorite Links

Employee Survey
Insightlink's Acclaimed 4Cs Employee Survey

Advanced Online Survey Platform for Pros

Quick & Easy Online Surveys

Home of the Gallup Q12

World at Work


Insightlink on SHRM

Engaged Employees Blog

HR ToolKit Guide to Employee Surveys
Good info on how to write surveys.

Insightlink 360
Makes 360 assessment surveys easy.

Online Employee Exit surveys.


Copyright © Insightlink Communications. All rights reserved.