Giving Thanks and Looking Forward
By Robert Gray, President, Insightlink Communications
Happy Thanksgiving to all of you! There's no question that 2009 has been a difficult year for many of us. But at the same time, these same challenges and difficulties can bring out the best in us as we are forced to find creative solutions to the problems we face. Necessity is indeed the mother of invention, and we hope we can continue to help you find creative solutions to your challenges in the coming year.
 All of us at Insightlink wish you a safe & happy Thanksgiving Holiday!
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We've just completed our annual employee benchmark study, and this year's data shows some interesting findings especially in light of the economic downturn.
Employee Engagement continues to be an ongoing challenge for many organizations affected by the economy, but our research demonstrates that it's well worth the effort to address engagement to increase your company's competitiveness and profitablity.
If lack of employee engagement is an issue for you, here are some actions to consider.
5 Things To Do Now
- Demonstrate to employees that the company cares about them, wants them to advance in their careers and will help them satisfy their need for personal growth.
- "Walk the talk" by not only communicating the corporate strategy but by also ensuring that it is applied consistently throughout the organization, including making the rewards system consistent with strategic goals.
- Watch for and eliminate all inconsistencies between promoting a belief in employees and managerial behavior or policies that undermines that commitment.
- Fight attrition of top talent with smart training that is not only relevant but helps broaden employee experiences and provides development opportunities.
- Weed out poor managers because many employees leave their jobs since they are unhappy with their bosses - remember the adage that "people don't leave their jobs, they leave their managers."
Thanks to you, our valued clients, Insightlink has continued to thrive and grow in 2009 and we're looking forward to giving you outstanding service in the years ahead.
We've also just launched an expanded and re-designed web site specifically for our 4Cs Employee Survey. I hope you'll take some time to visit it here.
If you'd like to speak with me directly, please contact me at rgray@insightlink.com or call 866-802-8095 x702.
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